Our Story

We create a diverse range of real diamond jewelry with designs inspired and influenced by nature. We have our own manufacturing facility for genuine natural diamonds, enabling us to craft jewelry and offer it at the most affordable rates. From humble beginnings, we have expanded significantly, with a journey from minimum to maximum, encompassing high-quality jewelry in our business. Our extensive manufacturing units ensure a wide range of products. We take pride in delivering our exquisite jewelry to any corner of the world.


To comprehend and bring joy to the world by translating the dreams and personalities of individuals into jewelry, thereby spreading happiness to all.


At Shine Jewel(Hong Kong), we're on a mission to provide genuine diamond jewelry, treating our customers like family. By understanding their needs, we optimize stock turnover and maintain quality. Our goal is to be the world's leading jewelry provider, offering the best prices and quality, with each piece bringing joy to your heart.

Our Creation

At Shine Jewel, we create custom jewelry for customer satisfaction, using real diamonds and minimizing gold loss. Our specific collections cater to client demands, with gold options of 18k, 14k, and 10k for their preferences, ensuring their happiness.

Ready to Shine?

Terms & Conditions

Demati supplies products listed on the Demati, and Demati websites, and in our stores under the following Terms and Conditions. Please read these Terms and Conditions, and our Privacy and Cookie Policies carefully before using any of our websites, or ordering from us.

The Terms and Conditions apply to your use of any Demati website and to any products you purchase from them; regardless of how you access the website, including any technologies or devices where our website is available to you at home, on the move or in store

We reserve the right to update these Terms and Conditions at any time, and any updates affecting you or your purchases will be notified to you, by us in writing (via email), and on this page.

The headings in these Conditions are for convenience only and shall not affect their interpretation.

We recommend that you print and keep a copy of these Terms and Conditions for your future reference...